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RECIPE for Success

I am a fitness freak or thats what i call myself. I love working out. I have always felt that keeping myself active also keeps me happy. A year ago i used to go to a gym  to workout, three to four days a week.  Other days i will find my own reasons to sleep although...

EQ for Entrepreneurs

When emotional intelligence first surfaced as a concept, it served as an explanation to the curious finding that about 70% of the people with an average IQ have a better performance than those with the highest IQ. This changed the way we perceive success and where its...

Idea Validation

Idea Validation - Why and How? Me, you, anyone who has an idea and who is willing to act upon the idea, can become an entrepreneur. Now, assume you have an idea. You like it. You love it. You believe it is futuristic and will change lives of many – great! Now is the time to validate if your assumptions are right and if the idea is worth spending more time on. A simple definition of Idea Validation is – the process of validating your idea prior to launching your business. Idea...

Is your product really needed in the market?

How do you identify if your product is a must – have? To start with, HP has created a must – have product for me i.e my laptop without which my days don’t move forward. If you Have developed your dream product here are some points to focus on to identify if it is a must-have Does it really solves the customer problem or add any core value to them? What is the aha moment of your product? Measuring Retention Does it really solves the customer problem or add any core value to them? Simply...

Design Your Career- How to live life King Size?

I have heard this quote many times, “You need to follow your passion”. Its a cliche. ask a college kid what is his passion. I am sure he will not be able to give you an answer. Its the same everywhere in the world. Infact, many times when people express their passion it may not be their passion, it could very well be an inspiration drawn from others. Why is this happening? Why is that many people do not have passion? This is because Passion is something that you find in the midway of your...

RECIPE for Success

I am a fitness freak or thats what i call myself. I love working out. I have always felt that keeping myself active also keeps me happy. A year ago i used to go to a gym  to workout, three to four days a week.  Other days i will find my own reasons to sleep although if i missed workout i used to feel guilty. In fact my driving force to go to the gym was guilt. I have joined a new athletics club, “Genesis Sports Club”, last year. To myself surprise I have started going to the ground every day...

EQ for Entrepreneurs

When emotional intelligence first surfaced as a concept, it served as an explanation to the curious finding that about 70% of the people with an average IQ have a better performance than those with the highest IQ. This changed the way we perceive success and where its source is. Research has shown that emotional intelligence is an essential factor that makes some entrepreneurs stand out from others. Emotional intelligence, or EQ, is that “something” within us that has an effect on how we...

How to build products that customers Love?

Last week we had team discussion with the sales team of METI, an IIoT company, who has the reputation of building amazing products, especially hardware.  We were discussing on what value addition the products we’re offering to their customers. The main value addition that METI emphasised was remote monitoring. But we wanted to get deeper and understand why customers wanted Remote Monitoring Solutions. We met their customer which was an Engineering Services company and had a two-hour...

Get Out Of The Building

Having been in the startup space for the last 4 years and having dealt with multiple failures, if a ‘new’ startup founder came to me for advice, I would tell him/her just one thing – “Get out of your damn office building and spend some time with your actual customers”       I am not going to mince words here. There is no point ‘intellectually ideating’ with a bunch of mentors in a room discussing ‘who will be the ideal customer’. Instead, go out into the market and find it out yourself....

Customer Interviews

Customer interviews are a very critical part of product design. After all, the product is designed for the customers who build it. However, this critical part is the most neglected part of any product development. Founders resort to inefficient mechanisms like a survey to do understand their customers but they never capture the required information to product development. The purpose of a customer survey is not to find out whether people will buy your product or not. The objective of the...

Testing Bathroom ideas using Design Thinking

A good morning shower can become more alluring start for the day when a creative idea props in our mind. Many a time these ideas don’t see the light of day as they get lost in our daily schedules. Imminently we happen to find the news that someone has raised a million dollar investment with our forgotten idea. That instant we feel a deep sense of guilt in our heart for not executing our idea and our face turns yearning to be that million dollar businessman. “IDEAS ARE NOBODY’S...
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